Author Archive
Understanding the Value of ‘Friends’ in Social Media Websites
Most social media websites give you an individual profile page alongside the option of befriending other site users. The adding of someone as a ‘friend’ on a social media website is not just an empty gesture. Usually when you add someone as a friend, you’re giving them greater access to you through the social media […]
The Front Page Effect – Why I’d Rather Be on Techmeme than Digg, Mixx, etc
On Friday, I had my first Techmeme ‘headline’ and it offered the chance to compare what I refer to as “The Front Page Effect” – what happens when your website / article appears on the homepage of social news sites. Based on my experiences and what data I have available on my websites, I am […]
Top 10 Reasons Why Great Content Fails on Social Media
Recently I wrote a guest post that took me a long time to write and was well crafted timely pillar content which nonetheless failed miserably on social media, even the site I targeted directly. I started analyzing what happened and comparing it to other posts both successful and not. Now I present you the outcome, […]
Are You in Personal Branding Prison?
Have you ever asked yourself if you should be branding yourself or branding your business? You’re not alone. It’s a hot topic these days, and one worth thinking over. - CopyBlogger
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Pre-Prepare your Tweets
This one is going to probably rub some Twitter users up the wrong way because it is a medium which is very spontaneous and immediate - but I pre-prepare and plan a portion of my tweets. This is something that I do with a minority of the things I do on Twitter but for two […]
SEO Has No Future
I did a interview last night and was asked some really really good questions. One of which was what is the future of SEO? My honest answer is there is no future in SEO. From my experiences I am seeing Google SERPS results strongly influenced by Google Toolbar data, Google User history, and Google […]
Tips on Content Centered Link Building
Yesterday, Junta 42 announced their latest list of top content marketing focused blogs (Online Marketing Blog came in at #2 in between Copyblogger and PR 2.0) and it reminded me yet again of how important content is for SEO. It used to be when discussing search engine optimization services 5-6 years ago, we’d focus on […]
Is it Time to Break Up With Your Avatar?
Are you in a mono-”logo”s relationship, or play the field when it comes to social network avatars? Many of us take a number of images for a spin before we settle on “the one.” Some have joined themselves to one and will never look back. While others seem to have a new photo every week. […]
