The Evolution of the Press Release
Press releases come in different flavors and serve different purposes. Well-written press releases are far from dead. In fact, when developed strategically, their opportunities, appeal and benefits are only expanding in conjunction with the groups of various influencers and consumers who rely on them for relevant information. - TechCrunch
The Front Page Effect – Why I’d Rather Be on Techmeme than Digg, Mixx, etc
On Friday, I had my first Techmeme ‘headline’ and it offered the chance to compare what I refer to as “The Front Page Effect” – what happens when your website / article appears on the homepage of social news sites. Based on my experiences and what data I have available on my websites, I am going to include the following sites. - Ryan Spoon
Understanding the Value of ‘Friends’ in Social Media Websites
Most social media websites give you an individual profile page alongside the option of befriending other site users. The adding of someone as a ‘friend’ on a social media website is not just an empty gesture. Usually when you add someone as a friend, you’re giving them greater access to you through the social media channel. - DoshDosh
3 Reasons Why You Should Write On What Is Hot
Writing posts to the blog and updating it regularly can be made a bit easy if you can catch up with the web and think of post ideas on what is hot on the web. There is so much to write about every trend and with a little thinking about the topic, you can brainstorm 5-10 post ideas. But what are the benefits of writing on what is hot? - BloggingTips
Building Your Twitter Presence Part 3 - TweetBaiting
Last week in my 5 Tips to Grow Your Twitter Presence post John suggested that an additional strategy to grow your follower numbers in Twitter is to target bigger Twitter users for conversation. - ProBlogger
Top 10 Reasons Why Great Content Fails on Social Media
Recently I wrote a guest post that took me a long time to write and was well crafted timely pillar content which nonetheless failed miserably on social media, even the site I targeted directly. I started analyzing what happened and comparing it to other posts both successful and not. Now I present you the outcome, the top 10 reasons why great content fails on social media. - SEO 2.0
